Ocean Pines Golf Club Under OPA Management

Ocean Pines Golf Club, the only Robert Trent Jones Championship Course on Maryland’s Eastern Shore, has effectively transitioned management of day-to-day operations back to its general manager and Board of Directors. The change takes place March 1.

Landscapes Unlimited, a Lincoln, Neb.-based third-party management firm, had actively directed club operations since May 1, 2015. According to both Landscapes President Tom Everett and Ocean Pines Association President Tom Herrick, the decision to terminate the management agreement was wholly amicable, as significant operational strides were clearly made during the last 22 months.

“But ultimately,” Everett said, “The new Board and interim general manager wanted to consolidate all operations under one roof.”

“Landscapes Unlimited has some of the best people in the industry and worked really hard to achieve the objectives that were laid out for them, but in the end we felt it best that we control our own destiny going forward,” added Herrick.  “Resident play increased under Landscapes’ leadership, but membership sales had not taken off like we had hoped. I will give them credit, however: They laid the groundwork for the golf club to continue to improve the club atmosphere for Ocean Pines residents.”

Everett confirmed that Landscapes grew operating profit at the golf club in the first 12 months of its engagement, compared to the previous year, but was hampered with 27 less playable days over the course of the next 10 months.

“We reached out to Landscapes and asked if they would consider relinquishing operations to the OPA and the General Manager and they agreed to do so,” explained OPA Interim General Manager Brett Hill. “They really wanted to continue what they started, but understood the Association’s predicament.”

It is anticipated the existing management team will remain in place going forward.

“We always want to make sure we leave a facility in better shape than when we found it, and I can confidently say we have done so at Ocean Pines,” Everett said. “We certainly wanted to continue to develop the club environment — the people of Ocean Pines deserve nothing less. But neither did we want to stand in the Association’s way if they wanted to centralize operations. We wish them all the best”.

Landscapes Management Company manages more than 40 golf properties nationwide, public and private, and employs more than 1,500 staff during peak season. It is supported through a full complement of corporate team members and resources in the areas of operations, agronomy, food and beverage, sales, marketing, accounting, legal, human resources, information technology, golf construction/renovation, vertical construction and irrigation.

Ocean Pines Golf Club is open to the public with memberships available for the whole family and is the perfect setting for group outings and tournaments. Our professionally-staffed facility features an expansive clubhouse with dining, full-service Golf Shop, locker room facilities, sheltered driving area, practice chipping and pitching green, two practice putting greens, two practice sand bunkers and a modern learning center.  Other services available include clinics, private lessons, club repair, club cleaning and bag storage.

For more information, contact Denise Sawyer, director of marketing and public relations for the Ocean Pines Association, at (410) 641-7717 ext. 3006 or dsawyer@oceanpines.org. Be sure to follow the Ocean Pines Association on Facebook, Twitter and Instagram.

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